CATEGORY Print/Advertising 


PowerTrip a heavy metal music festival that took place in Empire Polo Club Indio California. The music festival featured Metallica, Iron Maiden, Guns N’ Roses, Tool, AC/DC and Judas Priest. This festival was organized by Goldenvoice. 

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The brief for PowerTrip was to create a verity of merch for the music festival. I stated off with pulling references from vintage band t-shirts to anything print related from that time of each individual brand. This helped build out concepts and visual cues in order to create the feeling the client was looking for. I Utilized a blend of PowerTrips identity with graphic elements of heavy metal from late 1960s to the early 1990s such as stone wash apparel, comic book and airbrush graphics and large stock typography. 

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Programs In Use:
Adobe Illustrator
Adobe Photoshop 

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BRAND DETAILS


COLOR:
Orange
Hex: D09762
R:208 G:151 B:98

Black
Hex: 24211F
R:36 G:33 B:31


IMAGE SIZE:
1080 X 1080